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Automic Gold Blog

Jamie and Alena love educating and sharing experiences on this blog.

How Can I Be More Eco-Friendly In Everyday Life?

Look at the photo below. Those are food containers. I bought one at a home goods store and have been using for several years now. Another one came with most recent food delivery.

Can you tell which is which?

Two plastic containers for food side by side

 

Doesn’t it feel weird that they are so similar? At that moment, a switch went off in my head. At that moment, it became vividly clear to me that I must be doing my share and beyond in curbing pollution.

Here are some things I’ve learned over the years, trying to lead an environmentally-conscious lifestyle.

Jamie’s personal sustainability action plan.

1. Educate yourself.

This video will make you take CO2 emissions seriously. This one will change your view on plastic.

2. Recycle as...

I am a Metalsmith and Small Business Owner, Can I Handle Both?

Hi!
It’s Alena, co-founder of Automic Gold.
I want to share what I’ve been up to at this week.
1
Did you hear about the new tax reform? It’s a LOT to process. Literally - there’s 400 pages of changes, plus markings on page gutters??
I’ve attended a whole workshop on new tax code trying to get a grasp of it. Long story short - we get more money on each paycheck, but there’s less to be deducted. As a result - most people will see much less $$$ on their tax refunds next year, and more folks will pay more taxes in total.
2
I SNORTED Michelle Visage’s book “The Diva Rules” (she is one of the judges on RuPaul's Drag Race).
Reading the book made me her FAN. Her book follows her through...

Which is Which?: Gold-Plated, Gold-Filled, Hollow and Solid Gold

Gold-Plated

Graphic - Brass plated with thin layer of gold

 

Value: Usually the cheapest option. Contains real gold, but very little (about one gram of real gold in one pint of solution can be used to plate thousands of pieces!). Cheaper jewelry will have a very thin plating which wears off fast, but some higher quality brands will have a thicker plating with an additional protective coating to help it last longer.

How to find: Will have no quality mark on the jewelry, but may have company name/logo stamped.

 

Gold-Plated over Sterling Silver

Graphic - thin layer of gold plated over sterling silver

Value: Still gold plated metal, but with valuable sterling silver. Sterling silver is a sought-after material ($0.57 per gram*) while still being very affordable compared to gold ($43.40...

We Are Coming to Soho!

This Christmas season only, we are opening pop-up shop in SoHo! That's exciting news for us! We always wanted to be closer to our customers and were always tempted to get IRL presence. Now it's a reality with a start date 🎊.

Starting October 16th, we will have our own corner in a beloved SoHo!! Save the address - Broadway Market, 483 Broadway, New York, NY.

Where's that?

It's in Broadway Market. Broadway Market is a space for creative brands and artists to show themselves right in the heart of SoHo shopping heaven.

At Broadway Market, we are on the left side of the space. Tip: Look for Andromeda galaxy 😉

Space + Science

We wanted to create a unique shopping experience which will reflect our jewelry - fun, authentic and thought out. And, we want it to be...

Queer fashion at New York Fashion Week 2017

Event name: Revolution NYFW
Place: Brooklyn Museum
Organizer: DapperQ
We got the tickets $10 a face.
The line for drinks was unacceptable!😱
But the show was so amazing and inspiring. Butch women in fitted, no-place-for-imagination-fitted 🌊, 3-piece suits blessed the stage alongside flaming humans of all body-shapes, colors and complexion. 🙌🏿🙌🏾🙌🏾🙌🏽🙌🏼
My fav outfit (i almost dropped the phone, I was so exited so couldn't film it😭) was a vine-red velvet top worn with black velvet overalls 🔥🔥🔥by Stuzo.
The people at the event were very nice and very well dressed. I...

How I Started the Company

Hi!

Alena here, founder of Automic Gold. I want to share with you my story: how I started working in jewelry industry and why I design my own jewelry.

I migrated into USA in 2009 in smack-dab of our great economy and I couldn't find a job for a really long time. I didn't have any relatives of friend here, so I was really desperate. The only job I could find at the time, was giving our fliers for the jewelry store. So i took it. I was paid $4 and hour :/ I didn't know it was illegal at the time, but I still did it.  After this I was working as a jewelry store clerk, as assistant to the manager and then the store manager. And right now I have my own business. Yayyyy! American dream, right? (no sarcasm intended)

Since I...

Gold-Plated vs Gold-Filled, Hollow vs Solid Gold Difference

 

It is so confusing when people say “gold jewelry”. It can be solid gold jewelry, hollow gold jewelry, gold filled or gold plated jewelry - and difference in value can be staggering. I’m Jamie, co-founder of Automic Gold, and we are going to discuss different types of gold jewelry.


The confusion arises because the word “gold” can be used to describe the color of jewelry as well as the material of the piece. It should always be disclosed what are you buying! If you find it hard to find out whether you are paying for gold color or gold material - it’s simply not fair - because there is big difference in cost.

Gold colored jewelry is usually brass or silver which plated with gold color over it. They are on more affordable side. The jewelry made of gold (hollow...

How to find your own style of clothing and accessories

Let’s be real. Visual is a top form of communication used by humans. Whatever you wear, you are using it to tell people about yourself and opinion will be formed about you by your appearance. Even if you “don’t care about fashion”, you do make a statement with your clothes and accessories, because unfortunately, at most places no-clothes outfit is not acceptable :).

Below are my tips on how to find style that is truly yours:

1. Try “fast fashion” first, but stick with more permanent pieces
“Fast fashion” brands (H&M, Forever 21, etc) are great for affordable options that you can play with to experiment with your style. Try on and buy a few different styles you like, to test it out in your everyday life.

(Surprise! The piece you thought looks best on you in a fitting room may not be the piece you will wear the most).

When you...

Why gold jewelry is good for you, your wallet and environment

Hi, Alena here, founder and designer and everything-else-small-business-owner-is of Automic Gold.

Let me tell you why buying gold jewelry is a smart move:

  1. Gold is timeless. Quite literally, gold jewelry dug out of archaeological sites will look now as good as it did when it was worn by probably someone like Cleopatra 2500 years ago.

  2. It is safe to wear. No more green or grey lines on your skin from fake jewelry! And, you don't have to worry about going to the pool, sauna or beach - gold withstands the elements.

  3. Gold is a smart investment. Stop buying and throwing away single-use jewelry and with it, your hard earned money. You can wear Automic jewelry for any occasion - that’s what it was...

returns

Free prepaid shipping label included with all US orders.

warranty

Run wild! We will repair or replace the jewelry for free for 6 months.

reuse

Yes to repair, resell and reuse. Message us to reuse, repair or resell your fine jewelry.

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